In a world where TikTok dances can sell sneakers and viral tweets can topple brands, healthcare marketing needs more than just a stethoscope and good intentions. Whether you're running a hospital, launching a new medtech product, or growing your private practice, the right marketing partner can turn your brand into a trusted household name. Ready to find your marketing match made in healthcare heaven?

Here are the top 10 healthcare marketing agencies that'll boost your brand and keep your competitors feeling under the weather in 2025.

Summary Table of the Top Healthcare Marketing Agencies

Top Healthcare Digital Marketing Agencies

Choosing the right healthcare marketing partner is like finding the right doctor. You want expertise, bedside manner, and results you can actually brag about. Here's the lineup of healthcare marketing agencies that are ready to check your brand's vitals, prescribe the perfect strategy, and send you straight to the top in 2025.

1. Roketto

Agency Overview

Roketto isn't just another digital marketing agency, we're your brand's rocket fuel. Based in Canada (but operating at global speeds), Roketto specializes in growth-driven strategies that combine creativity with hardcore analytics. No fluff, no wasted budgets, just real, measurable results.

We're a certified Google Partner, which is a recognition awarded to agencies that have met Google's stringent criteria to be a partner. This includes having a minimum number of dedicated account strategists, each with a demonstrated proficiency in Google Ads, having a minimum 70% optimization score when it comes to setting up client accounts, and managing at least US$ 10,000 in ad spend over the last 90 days.

In addition to the above, we are also a HubSpot certified partner, and have been ranked among Canada's top digital marketing agencies by Clutch.co and Upcity.

Domains of Expertise

• Healthcare SEO and inbound marketing
• Paid media strategy (because ads shouldn't feel like ads)
• Website design that's sleek, speedy, and seriously effective
• HubSpot partnership for next-level automation

Portfolio Highlights

Roketto has helped healthcare brands turbocharge their online presence, capturing more leads while cutting cost-per-acquisition down to size. Some of our prominent clients in the healthcare space include Celo Health, a provider of HIPAA-compliant communication solutions for healthcare teams, and Integricare, a brand specializing in animal health.

Besides marketing, we've also helped our clients with custom website design, HubSpot development, and more. Our user-first website designs alone could make your competitors need a checkup.

2. Intrepy Healthcare Marketing

Agency Overview

With a sole focus on the medical world, Intrepy weaves strategic marketing, tech smarts, and creativity into campaigns that actually speak to patients and providers alike. From medical practices to healthcare organizations, Intrepy doesn't believe in one-size-fits-all solutions. Instead, they craft tailored strategies that build trust, drive engagement, and deliver measurable results. If you're looking for a marketing partner that speaks fluent healthcare, Intrepy is the real deal.

Domains of Expertise

• Comprehensive brand strategy and development
• Patient journey mapping (hello, empathy!)
• Paid and organic digital media campaigns
• CRM setup and optimization

Portfolio Highlights

From large hospital systems to niche clinics, Intrepy has helped healthcare brands revitalize their messaging, streamline patient acquisition, and make marketing feel less like a guessing game and more like science (with a dash of art).

Some of their prominent clients include Tennessee Orthopaedic Clinics and Buckhead Medicine.

3. IPG Health

Agency Overview

IPG Health is what happens when serious healthcare expertise meets jaw-dropping creative firepower. They're a global powerhouse built specifically for healthcare marketing. And they don't just play the game, they redefine it.

Domains of Expertise

• End-to-end healthcare marketing (from awareness to advocacy)
• Pharma marketing and healthcare communications
• Data-driven patient engagement strategies
• Global health campaigns with local nuance

Portfolio Highlights

IPG Health has partnered with the world's biggest pharmaceutical brands and medical innovators, winning awards and, more importantly, improving patient outcomes. Their clients include Cologuard, a leading colon cancer screening solutions provider, and the New York-based advocacy group, Clean+Healthy.

4. Healthcare Success

Agency Overview

With a name like Healthcare Success, you know they mean business. This California-based company is a leading healthcare digital marketing agency that specializes in helping healthcare providers not just survive but thrive in today's hyper-competitive market.

Domains of Expertise

• Medical practice marketing and branding
• Patient acquisition and retention strategies
• Search engine marketing (SEO + PPC)
• Healthcare advertising campaigns that stick

Portfolio Highlights

They've helped hospitals, private practices, and medical groups dominate their local markets — turning small clinics into bustling patient magnets with waitlists that stretch out the door (in the best way).

Some of their prominent clients include Texas Endovascular, SynergenX, a provider of testosterone replacement therapy (TRT) solutions, and Pomona Valley Health Centers.

5. Levo Health

Agency Overview

Levo Health isn't your typical buttoned-up agency — they bring heart, soul, and serious strategy to every project. Their philosophy? Healthcare marketing should feel human first and clever second (but never boring).

Domains of Expertise

• Healthcare branding and storytelling
• Digital marketing for wellness and lifestyle healthcare brands
• Social media management that sparks real conversations
• Patient experience consulting

Portfolio Highlights

Levo Health has a knack for turning complex medical topics into compelling, approachable content. Their work bridges the gap between clinicians and communities, with a little extra sparkle along the way.

6. Ogilvy Health

Agency Overview

If marketing agencies had royalty, Ogilvy Health would be wearing the crown. A branch of the legendary Ogilvy network, this agency brings heavyweight creative power to the specialized, high-stakes world of healthcare.

Domains of Expertise

• Full-spectrum healthcare communications
• Brand strategy and creative development
• Multichannel marketing and engagement
• Regulatory-compliant pharma advertising

Portfolio Highlights

Ogilvy Health's campaigns have been at the center of some of the world's most impactful healthcare initiatives, from vaccine awareness to chronic disease education. Innovation is their middle name (unofficially), and their portfolio includes the who's who of the healthcare world including big names such as Pfizer, Johnson & Johnson, and L'Oreal.

7. Cardinal Digital Marketing

Agency Overview

Cardinal doesn't just aim for good healthcare marketing — they aim for cardinal (read: top-tier) results. This Atlanta-based agency knows exactly how to marry performance marketing with healthcare nuance.

Domains of Expertise

• Healthcare SEO domination
• Paid media that delivers leads, not just clicks
• Conversion-focused website design
• Reputation management for medical brands

Portfolio Highlights

Cardinal's client roster includes multi-location healthcare providers, specialty practices, and national hospital systems. Their campaigns don't just drive traffic — they deliver booked appointments and bottom-line growth. This is evident from the 82% increase in traffic they achieved for Life Stance Health, USA's largest mental health care provider, and the 294% increase in new patients they generated for Advanced Reconstructive Surgery Association (ARSA).

8. CMI Media Group

Agency Overview

Looking for a media powerhouse that knows healthcare inside and out? Enter: CMI Media Group. This agency crafts highly targeted media strategies designed to reach healthcare audiences at just the right moment.

Domains of Expertise

• Healthcare media planning and buying
• Data and analytics-driven audience targeting
• Multichannel patient engagement strategies
• Pharma, biotech, and life sciences focus

Portfolio Highlights

CMI Media Group has launched blockbuster pharma campaigns and orchestrated patient awareness efforts that actually move the needle. For example, they've worked with influencers such as Queen Latifah to promote anti-obesity campaigns on TikTok, Instagram, and Facebook.

9. Dobies Health Marketing

Agency Overview

Dobies Health Marketing lives and breathes healthcare, and it shows. Based in Kansas City, they focus on combining smart strategy with creative flair to help medical brands win hearts, minds, and market share.

Domains of Expertise

• Healthcare branding and strategic planning
• Campaign development for providers and payers
• Market research and competitive analysis
• Patient communications and storytelling

Portfolio Highlights

Their brand work has helped hospitals and healthcare networks not only gain visibility but earn lasting loyalty. They believe in making health brands feel personal, and their results back it up. Their clients include the Kansas Health Association, LMH Health Foundation, and Cass Regional Medical Center, to name a few.

10. Razorfish Health

Agency Overview

Tech meets heart at Razorfish Health. As part of the global Razorfish network, they specialize in creating experiences that connect patients, providers, and payers through smart tech and even smarter storytelling.

Domains of Expertise

• Digital health solutions
• Omnichannel marketing campaigns
• UX/UI design for healthcare platforms
• HCP and patient engagement programs

Portfolio Highlights

From award-winning apps to integrated campaigns that drive real-world health action, Razorfish Health turns big ideas into even bigger impact. Their work proves that digital marketing in healthcare can be both cutting-edge and deeply human. Among their prominent clients is the biotech startup Novavax, for which they helped create a compelling new brand identity to compete in the crowded and competitive biotech space.

5 Reasons Why Businesses Need a Healthcare Digital Marketing Agency

In today's hyper-connected, hyper-cautious healthcare world, you can't afford to guess your way through digital marketing. You need pros who understand that selling a new app or attracting patients isn't the same as selling sneakers or sandwiches. Here's why partnering with a healthcare digital marketing agency isn't just smart — it's essential:

1. Navigate Strict Industry Regulations and Healthcare Compliance

Marketing healthcare services comes with more red tape than a hospital grand opening. HIPAA, FDA regulations, and other compliance standards govern what you can say, how you collect patient data, and even where you can advertise. A healthcare marketing agency knows these rules inside out, meaning they'll help you craft powerful, compliant messaging that protects your brand, and keeps lawyers far, far away from your inbox.

2. Build Trust and Credibility with Patients and Professionals

In healthcare, trust is the currency that matters. Patients aren't just buying a service, they're putting their health, and often their lives, in your hands. Healthcare marketing agencies are experts at shaping brand narratives that resonate with both patients and medical professionals, using thoughtful storytelling, social proof, patient success stories, and educational content to build authentic, long-term relationships. (Because no one trusts a brand that feels like it's shouting into the void.)

3. Generate Qualified Leads Through Targeted Digital Campaigns

Good marketing isn't about reaching everyone, it's about reaching the right ones. Healthcare agencies use precision targeting, smart audience segmentation, and data-backed campaign strategies to bring you highly qualified leads — real potential patients, referring doctors, or healthcare partners who are ready to engage. No random clicks, no tire-kickers — just the people who matter to your growth.

4. Enhance Patient Engagement with Personalized Content Strategies

Modern patients expect the same level of personalization from their healthcare providers as they do from Netflix. Healthcare marketing agencies develop rich, personalized content journeys that meet patients where they are — whether it's answering FAQs, easing anxieties, or encouraging follow-up appointments. Personalized engagement isn't just a buzzword — it's what turns curious visitors into loyal brand ambassadors.

5. Improve Online Visibility through SEO, PPC, and Reputation Management

Let's face it: if you're not on Page 1 of Google, you might as well be invisible. Healthcare marketing agencies know how to boost your search engine rankings with precision-tuned SEO, run smart PPC campaigns that actually convert, and polish your online reputation so glowing reviews outweigh the occasional grumpy patient rant. It's a 360° approach to visibility, because you can't save lives (or build a business) if no one can find you.

If you're not sure what PPC is and why it's relevant to SEO, here's a guide to the various digital marketing channels that agencies typically use to help you get started.

What Services Can a Marketing Agency for Healthcare Provide?

Not all marketing agencies are built to handle the unique, highly sensitive world of healthcare. You need specialists who understand the difference between a patient and a customer, and who know that a well-timed blog post can build trust faster than a billboard ever could. Here's what top healthcare marketing agencies bring to the table:

1. Healthcare-Specific SEO and Local Search Optimization

In the healthcare game, being "findable" isn't optional — it's survival. Agencies, sharpen your SEO strategy with keyword research tailored to how real patients search (“best cardiologist near me” isn't going to optimize itself). They also fine-tune your local SEO so you're showing up in Google's local 3-pack, right when patients are ready to book. Translation: more foot traffic, more appointments, fewer crickets.

2. Paid Advertising (Google Ads, Social Media Ads) Tailored for Medical Audiences

Generic ads won't cut it in healthcare. Agencies craft laser-focused campaigns — whether it's Google Ads, Facebook, Instagram, or even LinkedIn — designed specifically to reach patients, caregivers, or referring physicians. Plus, they ensure your ads meet all those pesky healthcare advertising regulations so you can get maximum exposure without triggering compliance alarms.

3. Website Design and Development for Clinics, Hospitals, and Practitioners

Your website isn't just a digital business card — it's your virtual front door. Healthcare marketing agencies create user-friendly, HIPAA-compliant websites that aren't just pretty; they're built to convert visitors into patients. Think easy navigation, smart appointment booking, mobile-first design, and a UX so smooth even your least tech-savvy patients will breeze through.

4. Content Marketing, Including Blog Writing, Patient Education, and Video Production

Great healthcare marketing educates first, sells second. A specialized healthcare content marketing agency will be skilled in producing blogs that answer real patient questions, create educational content that eases fears (and Google's algorithm loves), and roll out video content that brings your brand's human side to life. Whether it's a physician Q&A series or a 60-second explainer on why flu shots matter, the right content builds trust and loyalty.

5. Online Reputation Management and Patient Review Strategies

Spoiler alert: 80% of patients check online reviews before choosing a provider. (Yep, 80%!) Agencies help you manage your reputation proactively, encouraging happy patients to leave glowing reviews, quickly addressing the rare negative ones, and making sure your first impression online is five-star strong. Because in healthcare, trust is everything, and a great reputation is your best marketing asset.

Criteria for Evaluating a Digital Marketing Agency for Healthcare

Picking the right healthcare marketing agency isn't just about who has the flashiest website or the slickest pitch deck. You need a team that understands the fine line between brilliant marketing and bulletproof compliance, all while helping you genuinely connect with patients. Here's what to look for when choosing your perfect marketing partner:

1. Experience With HIPAA-Compliant Marketing Practices

In healthcare, data privacy isn't just important — it's sacred. Your agency must know how to create campaigns that protect patient information and meet HIPAA standards at every turn. (Because the last thing you want is a marketing slip-up turning into a courtroom drama.) Look for teams that talk about compliance upfront — it shows they take it seriously.

2. Proven Track Record with Healthcare Clients and Case Studies

Would you trust a heart surgeon who's never performed a surgery? Same logic applies here. A great agency will have real, measurable results from healthcare clients, and they'll be happy to show you case studies that prove they know how to move the needle. Bonus points if they've worked with brands similar to yours, whether it's hospitals, specialty clinics, or medical device companies.

3. Knowledge of Medical Industry Regulations and Patient Targeting

Healthcare marketing comes with a unique set of rules — from FDA advertising regulations to restrictions on promoting certain treatments. The agency you choose should be fluent in the legal dos and don'ts, and have deep experience targeting the right patient demographics without crossing ethical (or legal) lines.

4. Ability to Create Educational and Trust-building Content

In healthcare, content isn't just about selling — it's about educating and empowering. Your agency should know how to create blogs, videos, social media posts, and guides that answer patient questions, explain complex conditions in plain language, and build authentic trust over time. No jargon overload. No overpromising. Just smart, patient-first storytelling.

5. Strong Performance Metrics and Transparent Reporting Systems

If you're spending serious money on marketing, you deserve serious accountability. Look for agencies that set clear KPIs (like lead volume, cost per acquisition, or patient engagement rates) and offer regular, transparent reporting. You should know exactly what's working, what's not, and where your budget is going — no smoke and mirrors, just results.

Final Thoughts

Choosing the right healthcare marketing agency isn't just another item on your to-do list — it's a strategic investment in your brand's future. With the right partner, you can navigate complex regulations, connect with patients authentically, and grow your practice with confidence. Take your time, ask the tough questions, and find an agency that understands healthcare inside and out, because in this industry, trust isn't just earned; it's everything.

At Roketto, we've been helping businesses in the healthcare space grow sustainably and grow fast. Get in touch with us to know how we can help you with marketing solutions tailored to your needs.